Thanh Nien, Thai newspaper Matichon go ahead with cooperation deal

By N. Tran Tam, Thanh Nien News

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The representatives of Thanh Nien Newspaper and Thailand's Matichon Group discuss bilateral cooperation at a meeting in Ho Chi Minh City on January 2, 2016. Photo: Kha Hoa The representatives of Thanh Nien Newspaper and Thailand's Matichon Group discuss bilateral cooperation at a meeting in Ho Chi Minh City on January 2, 2016. Photo: Kha Hoa

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Thanh Nien Newspaper’s representatives on Saturday met with Thailand’s Matichon Group's representatives to discuss details of a bilateral cooperation agreement signed in Bangkok last November.
Addressing the meeting at Thanh Nien's building in Ho Chi Minh City, Vo Khoi, Chief Managing Editor of Thanh Nien, said the two sides would continue discussing the cooperation in three sectors: information exchange, advertisement collaboration and co-organizing economic forums.
Khoi stressed that the partnership between Matichon and Thanh Nien is a special event of Vietnamese media. “We are always ready for this cooperation,” he said.
"In fact, in recent years Thanh Nien has acknowledged the importance of regional media cooperation and has set up a representative office in Thailand,” said Khoi, “In addition, even before the implementation of the ASEAN Economic Community Thanh Nien last November launched the ASEAN page, available three days per week, providing readers with articles and news covering issues in the region.”
In terms of information exchange, Khoi suggested that Matichon will ask Thanh Nien’s reporters to write articles for its editions, and vice verse, Thanh Nien will ask Matichon’s journalists to write stories for its editions.
“We will focus on covering news about the Thai business community and Thai products in Vietnam as well as issues relating to travel and residence for citizens of the two countries,” said Khoi.
“Vietnam is currently an attractive investment destination for many Thai companies. Meanwhile, many Vietnamese tourists have chosen Thailand as their favorite destination. Thai products have been popular in Vietnam in recent years,” Khoi said, considering these things an advantage for a long-term partnership between Thanh Nien and Matichon.
In terms of advertisement, when a local company puts an advertisement on Thanh Nien, it only has to pay a small extra sum to run that ad on Matichon in Thai language, and vice verse, Thai businesses who want to advertise on Matichon only have to pay a supporting fee to put their ad in Thanh Nien in Vietnamese. The two sides plan to carry out the ad cooperation on online editions first.
In terms of event organization, Thanh Nien and Matichon Group plan to co-organize a Thailand-Vietnam investment forum in the first quarter of 2016 in Ho Chi Minh City. The two sides will have a meeting in Bangkok on January 8 to further discuss this event.
Also at the meeting on Saturday, Worasak Prayoonsook, Editor-in-Chief of Matichon Newspaper, congratulated Thanh Nien on its 30th anniversary of its first publication on January 3, 1986 and invited Thanh Nien’s leaders to attend Matichon Group’s 38th anniversary of its establishment.
Matichon Group, founded in 1978, owns three of the most prestigious and influential daily newspapers in Thailand – Matichon, Khaosod and Prachachat Business.
The group also produces a weekly magazine on Thai culture and history, a weekly magazine of vocational training for farmers, Matichon Online and television content.

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