Hotel occupancy rate in Vietnam up slightly: survey

By Thao Vi, Thanh Nien News

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Workers paint the facade of a newly built hotel in downtown Hanoi on January 7, 2015. Photo credit: Hoang Dinh Nam/AFP Workers paint the facade of a newly built hotel in downtown Hanoi on January 7, 2015. Photo credit: Hoang Dinh Nam/AFP

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While the average occupancy rate at high-end hotels in Vietnam rose slightly in 2015, it was significantly lower than that of Thailand and the Philippines, a survey found.
The survey, released by consulting firm Grant Thornton Vietnam in Ho Chi Minh City on Wednesday, said that four-star hotels in Vietnam saw an increase of 1.2 percent, from 60.3 percent in 2014 to 61.5 percent in 2015, in their occupancy rate.
Five-star hotels experienced a 1.6-percent growth to reach 62.7 percent in 2015.
Meanwhile, the occupancy rates at four- and five-star hotels in Thailand and the Philippines ranged between 73 and 77 percent, Grant Thornton said.
In terms of room rates, four-star hotels in Vietnam cut their rates by 17.1 percent to US$72.3 in 2015. Five-star hotels had a better performance, with the rates increasing by 1.2 percent to $111.4.
To Thi Thu, Senior Manager of Advisory Services at Grant Thornton Vietnam, who led the survey, said: “2015 was a tough year for the tourism industry in Vietnam while international arrivals declined considerably in the first six months but the number of new hotels increased.”
The proportion of foreign guests staying at four- and five-star hotels in the country accounted for 81 percent in 2015, 2 percent lower than 2014.
Vietnam welcomed 7.9 million international visitors in 2015, a 0.9 percent year-on-year increase. In ASEAN, that growth rate was the same as Singapore's and higher than Malaysia's.
In the first six months of this year, more than 4.7 million foreigners visited Vietnam, up 21.3 percent from the same period of last year.
Tourism revenues in the first half rose 22 percent year-on-year to more than VND200 trillion ($9 billion). Officials are confident that the country can achieve the targets of 8.5 million foreign visitors this year and $370 trillion in revenues.

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