Canada, the world’s third largest pork exporter, is seeking to expand its market in Vietnam, where a growing middle class has driven demand for meat products.
“Vietnam holds tremendous promise for Canadian products, including seafood, grains, oilseeds, fruits, vegetables and meats like pork,” said Richard Bale, Consul General of Canada in Ho Chi Minh City.
He was speaking at a seminar in HCMC on Friday held for Canadian pork exporters to explore opportunities in Vietnam.
The total value of Canadian products exported to Vietnam has increased about 20 percent annually over the past five years, he said.
“The middle class in Vietnam is expanding more quickly," he said. "Their taste has become more sophisticated. Besides, there have been concerns around food safety and quality in the market."
Cesar Urias, director of market access and government programs management at Canada Pork International, said that 70 percent of meat consumed in Vietnam is pork.
“The Trans-Pacific Partnership offers chances for exporters and options for consumers,” he said.
Canada produced more than 2 million tons of pork last year and hogs are raised and slaughtered under strict management systems to ensure safe and best quality, he said.
Canada-Vietnam trade relations have been expanding strongly in recent years. In 2015, exports of Canadian agri-food and seafood products to Vietnam reached C$353.6 million dollars (US$270,200), accounting for over 54 percent of all Canadian exports to Vietnam.