
ad:tech Singapore 2012, a regional digital marketing conference and exhibition taking place this week, is providing industry players a valueable platform to exchange their veiws on interactive marketing.
The event, held June 13 and 14 at the Suntec International Convention Exhibition Center, is themed "Driving Asia's Digital Development", focusing on how businesses can "engage and interact with consumers in a meaningful manner," according to organizers at ad:tech Singapore.
The event will bring attendees "the chance to walk away with actionable insights that can be applied to the day-to-day life of a digital marketer," according to organizers.
"As more brands shift their advertising budget towards digital platforms, it is imperative that the interactive marketing community shares experiences and ad:tech Singapore provides the right platform for exchanging best practices," said Paul Beckley, vice president of ad:tech Singapore.
"We are confident ad:tech Singapore 2012 will serve as a benchmark event for the digital community in Southeast Asia," he said.
The two-day conference will feature seven keynote presentations and 36 breakout sessions. Track topic highlights include:
"¢ Fundamentals of Digital Marketing Workshops
"¢ Digital Trends, Tools & Technologies
"¢ Digital Adoption and Execution Trends of Emerging Markets
"¢ The Publisher's View on Digital
"¢ Forecast of the Digital Age
"¢ The Monopoly of Digitally Integrated Platforms
For more information, please visit www.ad-tech.com/singapore.