Vietnam's first-ever online book fair began 'spreading the joy of reading' to online readers last week, said organizers.
Online cyber-bookstore Tiki.vn and more than 20 local publishers have teamed up with local bookstores to host the event at two sites: http://hoisachonline.com/ and http://hoisachonline.tiki.vn/
The book fair offers special discounts from 15 to 99 percent on over 10,000 book titles selected by participating publishers. The fair ends November 11.
Bookworms can also take part in many games to win thousands of 90 percent-off books, free book vouchers, or a Kindle or Google Nexus 7 tablet.
The book fair is also hosting some live video chat shows for readers to meet their favorite local authors and translators.
Organizers hope that the fair could become an annual event for avid readers.