Vietnamese celebrities joined two-time Formula One (F1) World Champion car racer Mika Hakkinen in Ho Chi Minh City on January 12 for the local launch of an ongoing campaign against drunk driving.
The campaign, known as "Join the Pact," was organized by London-based alcoholic beverage producer Diageo Plc., according to a press release issued by Diageo Vietnam that same day.
It invites celebrities and other influential people to sign a pact on "responsible drinking" to be transmitted to the public via the mass media.
Vietnamese celebrities who signed onto Diageo's pact at the launching ceremony include actor Johnny Tri Nguyen and model Thanh Hang.
Founded in 2008, the global initiative has received the support of over 850,000 famous people from all over the world, it said.
Hakkinen, who won the F1 championship in 1998 and 1999, was quoted as saying: "After drinking, you cannot control everything well. You put yourself and others in potential danger.
"I hope that we can all together support the campaign by being committed to responsible drinking always," said the former racer.
Meanwhile, Stephane Gripon, general director of Diageo Vietnam, said Diageo is committed to contributing to establishing an environment of responsible drinking among consumers.
"We hope that the program will receive the support of influential people in Vietnam so that the message can be spread widely among the community," he said.
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