Japan has found a way to honor Vietnam's beloved noodle soup pho: giving it a day.
April 4 has officially become the day of pho in Japan, a symbolic recognition announced at a ceremony in Osaka last weekend, attended by diplomats and celebrities of both countries, local media reported.
The honor came after food company Acecook Japan made a proposal to Japan’s culture authorities. The company chose the double-four date as many Japanese people pronounce “pho” as "four."
Acecook is a producer of various instant noodle products, which may or may not be why it has tried to promote the dish.
Tran Duc Binh, Vietnamese general consul in Osaka, said at the ceremony that the recognition will introduce the Vietnamese iconic dish to more Japanese and allow it to become part of Japan’s culinary scene.